Do you need to adapt to the changing environment, innovate your product, and diversify your target market mix?
Have you recently asked yourself how you can make travel better and not just safer and reimagine a superior end to end customer journey?
Spending time and resources on understanding the new customer and having the right planning, marketing and experience development skills in your region and business has never been more important.
The Effektiver team uses the latest academic, industry and customer data to turn customer knowledge into effect plans and actions.
We have a proven track record in working successfully with state and local government, industry associations and tourism businesses in developing effective tourism strategies, tourism development plans, business and marketing plans, event frameworks and training programs. Please check out our portfolio.
I have worked closely with Siggi to design, develop and facilitate the Customer First Project for SeaLink SA since late 2018. Siggi brought to the project valuable knowledge, skills and experience relating to customer personas and customer journey mapping. She was able to share various models and industry examples along with a practical approach that delivered results. Siggi is to be admired for her organisational skills and her ability to communicate with teams and individuals. Mia Maglieri Training & Development Manager SeaLink South Australia
Siggi is a hard-working tourism industry expert, who has delivered outstanding outcomes in the roles she has undertaken. Most recently Siggi undertook a series of tourism business workshops across the State. An independent survey commissioned rated Siggi's workshops as outstanding by attendees. Shaun de Bruyn, Chief Executive Officer, Tourism Industry Council of South Australia
Effektiver was commissioned in 2017 to write the Tourism Business Strategy for the Botanic Gardens of South Australia. Siggi has a wealth of experience and is a true tourism expert. She takes on consultancy roles with great diligence, passion and attention to detail and has developed expertise in developing tourism business strategies. She works closely with her clients and major project stakeholders to achieve successful outcomes often going above and beyond project scope to exceed clients’ expectations. Tarnya van Driel, previously Head of Development Botanic Gardens of South Australia
No matter whether your project is big or small, the Effektiver team and network are here to help. Every business and customer is different, therefore, we tailor solutions to your needs and budget.